Picture this: a customer finds the perfect product on your Shopify store, adds it to their cart, begins the checkout process—and then vanishes. Sound familiar? You’re not alone. Nearly 70% of online shopping carts are abandoned before purchase, representing thousands in lost revenue that was practically in your hands.
The culprit? Checkout friction.
In today’s fast-paced digital world, customers expect Amazon-level convenience everywhere they shop. Every additional form field, page load, or moment of confusion during checkout increases the likelihood they’ll abandon their purchase. For Shopify store owners, this presents both a challenge and an opportunity.
Express checkout solutions offer a proven strategy to combat cart abandonment by streamlining the purchase process down to its essentials. By reducing checkout to just a few clicks, you can dramatically improve conversion rates, enhance customer satisfaction, and gain a significant competitive advantage.
Full Article: https://theshopstrategy.com/store-growth-optimization/conversion-rate-optimization/express-checkout-solutions-for-shopify-implementation-and-impact/
Growth Suite on Shopify App Store: https://apps.shopify.com/growth-suite
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