Ever noticed how you’re more likely to try a restaurant when it’s packed with happy diners? Or how you instinctively reach for products with five-star ratings when shopping online? That’s social proof in action – and it could be the missing ingredient in your Shopify store’s conversion recipe.
Social proof isn’t just marketing jargon. It’s a fundamental psychological principle that influences nearly every purchase decision we make. When shoppers see evidence that others have purchased, used, and loved your products, a powerful trust signal fires in their brains. Suddenly, the risk of buying from you drops dramatically.
Full Article: https://theshopstrategy.com/store-growth-optimization/conversion-rate-optimization/social-proof-on-product-pages-reviews-testimonials-and-trust-badges/
Growth Suite on Shopify App Store: https://apps.shopify.com/growth-suite
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